Category Archives: Training Resources

How To Generate Referrals

William Davey’s home improvement and remodeling company generates well over $1 million in annual revenue. And the vast majority of those sales come by referral.

Over the years William has literally made a science out of Referral Marketing and is currently hard at work on his upcoming book The Referral Factory which is scheduled for an Autumn 2016 publication by Powerhouse Publishing.

In this interview William presents a perspective on generating referrals that you may never have considered before: making yourself referable! And tells us exactly how to do that.

No matter what type of business you are in you can dramatically increase your revenue through effective Referral Marketing. And no matter how good you think you already are at generating referrals, you can learn a lot from William Davey.

I know I have.

CONTACT WILLIAM DAVEY

william@thereferralfactory.com

Radio Free Enterprise on iTunes

Why Create Online Courses

In today’s ever-changing business environment, perhaps no resource is more valuable than access to knowledge.

Which may explain why the online education industry is absolutely exploding, with total 2015 revenue expected to top $50 billion.

But as valuable as immediate access to the world’s top experts is, John Colley would argue that the online learning industry offers business owners an even greater resource: the opportunity to position yourself as one of those world-class experts by creating a library of classes based upon your own knowledge and experience.

In this interview John talks about the benefits that accrue to successful online instructors and presents a road map to creating your first online course.

RESOURCES MENTIONED

Online Learning Club Facebook Group

John’s Free Udemy Offering Analysis Course

Email Marketing is More Effective than Social Media

Laura B. Poindexter is a Social Media Marketing guru.

She presents educational seminars on various social marketing topics to thousands of business owners and marketing managers every year and has a very successful social media marketing consulting practice.

Nonetheless, on this episode of Radio Free Enterprise, Laura talks about the tremendous advantage email marketing holds over Facebook in that most critical of areas: actual sales generation.

Laura breaks her thesis down into very understandable chunks and cites data from very reputable sources that proves that more people will read your emails than read your Facebook post – and click through to buy or register after that.

Before she leaves Laura also shares a step-by-step process for getting your email and social media marketing plan put together quickly and correctly.

MORE LAURA B. POINDEXTER WONDERFULNESS

Read Laura’s Article That Proves Her Thesis On Email

Free Access To Laura’s Fill-In-The-Blank Email Templates

(You can also get the templates by texting EMAILNOW to 33444)

Watch Laura’s “3 Cs of Social Media” Video

Laura’s Website and Blog

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Michael Bloom And Hangouts That Convert

Google Hangouts On Air allow you to produce live streaming video programs which can be viewed by an unlimited number of people around the world.

The recorded videos are then permanently archived on YouTube.

Both the live event and the YouTube recording rank extremely high in Google because Google gives Google lots of SEO juice.

And all this wonderfulness is available at no charge. Gratis. Free.

“Sounds great Frank. But how can I use Hangouts to make money?”

By creating Hangouts That Convert, which is what Michael Bloom teaches you to do in this episode of Radio Free Enterprise.

Whether you have never heard of Google Hangouts or are a veteran webinar producer, you will learn a great deal from a man who teaches scores of people around the world how to make money with this incredible free resource.

Get Michael’s Free 18-Step Hangout Conversion Action Guide

Radio Free Enterprise

Scott Crawford and The Four Horsemen of The Corporate Apocalypse

We live in times of rapid change and those changes are having a profound impact on the American workplace.

My guest in this episode, Scott Crawford, is co-author of the upcoming book The Four Horseman of The Corporate Apocalypse, which examines four specific dynamics of change, the impact they are having and how business owners and managers can adapt and thrive.

In this discussion we talk about everything from the Founding Fathers to digital communication technology and everything in-between.

Connect with Scott Crawford on Facebook

Bringing Soul “2” Business

Radio Free Enterprise

How To Be A Podcast Guest

Donna Gunter teaches entrepreneurs and professionals how to accelerate their authority positioning by appearing as an interview guest on multiple podcast shows.

In this fast-moving interview she tells us why this strategy is the fastest conceivable way to reach the largest number of qualified prospects for your offering, how to locate and select the most effective podcasts to appear on, what you need to do in order to be invited to appear and how to maximize the value of your appearance in terms of lead captures and sales.

LEARN MORE FROM DONNA GUNTER

Donna has kindly made her 75-minute webinar
“Be a Podcast Guest: The #1 Way to Attract More Clients,
Enhance Your Authority and Increase Your Online Visibility”
available to Radio Free Enterprise Listeners.

Just click the link below for instant free access:

http://www.bizsmartmedia.com/rfe

Radio Free Enterprise

The Groupon Conundrum

Do you find Marketing confusing? You’re not alone.

My belief is that, for the majority of business owners, Marketing is a mystery and Sales is a dirty word.

In this audio extraction from my online course How To Build A Customer Factory, I explain why it is that you find marketing so difficult and how to get that situation turned around using an illustration I call The Groupon Conundrum.

How did Groupon grow so quickly from an idea on a napkin to a publicly-traded $13 billion company with 10,000 employees?

By capitalizing on the widespread fear and ignorance of Marketing exhibited by thousands of business owners across this country.

Please spend a few minutes with me to consider The Groupon Conundrum and how it may apply to you and your company.

How To Build A Customer Factory
Online Course

Click this link to learn how to enroll in the course at 75% Off

Radio Free Enterprise

Peter Frampton Teaches Color Accounting

In this episode of Radio Free Enterprise, entrepreneurial educator Peter Frampton talks about his breakthrough method of teaching Accounting principles, Color Accounting.

Peter is a lifelong entrepreneur and educator who believes in the potential of every person to live the live they want and is dedicated to helping as many people as possible achieve that dream.

No matter your existing level of experience or facility with accounting principles and practices, Color Accounting will give you an entirely new way of looking at your books.

Peter and his team teaches students ranging from the owners and managers of small and medium-sized business to executives at top law firms – and even the world’s largest investment bank – how to make better sense of and better decisions with accounting.

Contact John Gorman at Color Accounting

Telephone: 703-360-5161

Email: john@coloraccounting.com

Web: ColorAccounting.com

Radio Free Enterprise